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Our extensive experience and expertise have led to various successful IPOs/ share placing for both Hong Kong and PRC companies. Our IPO clients range from emerging companies to major State-owned H share companies with billions of dollars of market capitalisation, as well as mainland companies seeking B-share listings in the PRC.
Objectives & Implementation | IPO Experience
- Identify and package selling points
- Offer strategic advice on positioning and marketing
- Identify selling points and develop key messages
- Identify major industry concerns and provide market analysis
- Manage public perception of corporate image and generate favourable market sentiment
- Map out tailor-made IR & PR activities for different audiences
- Arrange accurate and positive media coverage
- Provide presentation and media training
- Counsel on effective interaction with investors, research analysts and journalists
- Monitor relevant local media coverage
- Build up investors’ confidence and interest in the company
- Solicit analysts’ research reports
- Generate favourable professional commentaries
- Maintain secondary market momentum
- Arrange stock columnist and broker meetings